Courses

Ultimate Digital Marketing Course for 2017

Ultimate Digital Marketing Course

Take Digital Marketing Course

Creator: Phil Ebiner &  Diego Davila

Includes:

30-Day Money-Back Guarantee

30 hours of online video content

12 Articles

27 Supplemental Resources

Lifetime access

Mobile Optimized

Assignments

Completion Certificate

 

Requirements

Willingness to take action to see tangible results.

 

What Will I Learn-A Summary

Tons of digital marketing strategies that work

Improve Identity of your brand and audience.

How to use popular social media platform to to grow your business.

How to grow tour website traffic, email subscribers and social media following.

Will Increase your lead generation, conversions and sales with proven tricks.

 

What you’ll learn in detail

 

Introduction

Learn Our Digital Marketing System in 10 Minutes

Course Roadmap – Where Should You Begin?

Define Your Business & Target Audience

Define Your Purpose

Case Study: 3 Brand’s Purpose

Position Your Brand

Case Study: Amazon and Harley Davidson Positioning Statements

Define Your Business

Unique Selling Proposition

Personality: What’s Yours?

Case Study: 3+ Brands Show Their Personality

Find Your Audience

Where is Your Audience?

Validate Your Business Idea

CASE STUDY: Phil Surveys His Audience

Brand Identity

Branding Basics

Case Study: 3 Companies with Great ‘Brand’ Strategies

Tools for Creating Graphics

Brand Assets: Links to Helpful Resources

Quick Canva Tutorial

Quick Photoshop Tutorial Supplemental Reading List

Websites

Website Tools & Why Use WordPress

Find an Inspirational Website

Choose Your Domain Name

Intro to the WordPress Course Lessons

Purchase Hosting and Install WordPress

Navigating WordPress

Install a New Theme

Add a Static Home Page

Editing a Page & Change the Site Title

Add and Edit a Menu

Publishing Your Website

Writing a New Post & Organizing Your Blog

Blog Page Design – Excerpts vs. Full Content

Adding a Video to Your Website

Customize the Sidebar

Change Your Site Icon

Change Your Site Icon with a Plugin

Make Your Website Responsive and Mobile Friendly

Customize the Footer Information

Find, Install, and Activate Plugins

Backing Up Your Website

Securing Your Site from Attackers

Make Your Site SEO Friendly

Make Your Website Faster

See Google Analytics in WordPress

Block Spam with Akismet

Pretty Link Redirects and Link Shortener

Secure Contact Forms

Add Comments

Free Email Marketing in WordPress

Add Social Sharing Buttons

What Pages Do You Need?

Design a Home Page that Works

The Start Here (About Page)

The Resources Page

Email Marketing

Easy Email Marketing Funnels

Email Marketing Tools

Create a Lead Magnet

Plan Your Lead Magnet

Add Opt-In Forms to Your Website

Segment and Tag Your Audience

Create Email Sequences

Write Better Email Subject Lines

Use Reports to Analyze Success

Case Study: How Phil Got 100+ New Subscribers in Less Than 1 Week

Copywriting & Blogging

Copywriting Basics

A.I.D.A. (Attention, Interest, Desire and Action)

Case Study: A Sales Page That Works

10 Commandments of Copywriting

Write Better Headlines

Write Quality Articles

Improve Your Website’s SEO

Supplemental Reading List

YouTube

YouTube Basics

Case Study: Phil’s YouTube Sales Funnel

SEO: Watch Time vs. View Count

YouTube Keyword Research

Start Your YouTube Channel

Create Your YouTube Channel

Design and Add Channel Art

Add Your Channel Description

Customize Your Channel Layout

Increase YouTube Subscriptions by 400%

Add a YouTube Channel Trailer

Verify Your Channel and More Important Settings

Upload Defaults, Featured Content, and Branding

Uploading a Video: Titles, Descriptions, Thumbnails, and Tags

Adding YouTube Cards and End Screens

YouTube Analytics

The Community Tab

Going Live on YouTube

Free Music Library on YouTube

Create a YouTube Ad / Promote Your Videos

Spy on Your Competitors with Social Blade

TubeBuddy Tutorial: Optimize Your YouTube Experience

Video Marketing

Video Marketing Basics

Video Equipment for Beginners

Tools to Help Make Your Videos Look Pro

Structure a Video that Sells

Video Production Bootcamp Intro

You Need These Things to Make a Great Video

Create the RIGHT Video for Your Brand

Come Up with a GREAT Video Idea

Plan Your Video

Intro to Equipment

Camera Options

Microphone Options

Lighting Options

Editing Tools

Exposing Your Shot

Compose Your Shot

Filming Yourself

Getting the Right Shot

Choose a Background

Phil’s Office Setup

Shooting with a Smartphone

Choosing the Right Microphone

Record Better Audio in Any Environment

Basic Video Lighting: 3-Point Setup

Facebook Groups

Why Facebook Groups?

Start a Facebook Group for Your Audience

Create Your Facebook Group

Facebook Group Tips: Grow an Engaged Audience

Posting Types, Live Streaming to Groups, and Scheduling Posts

Facebook Pages

Why Facebook Pages are Important for your Business

Creating an Optimized Facebook Page for your Business

Adding Essential Information to your Facebook Page

Selecting your Profile Image

Creating a Professional Facebook Cover Image

Writing a Captivating Description for your Page

Getting your Facebook Page Username & URL

Defining Your Facebook Page Target Audience

Facebook Apps Links

Facebook Page Apps to Increase Fans Engagement

Create your Facebook Page

Top 9 Ways to Monetize your Facebook Page

Exploring Publishing tools

Scheduling Posts

Facebook Call-To-Action Button

How to Spy your Competitors on Facebook

How to Guarantee your Fans see All your posts

Exploring Facebook Insights

Promoting your Facebook Page

Four Unlimited sources of Royalty Free Image for your Facebook

Facebook Ads

Introduction to Facebook Ads

Introduction to the Facebook Ads Manager

Setting up your Payment account for Ads

Defining your Target Audience

Level 1 – Creating the Ad Post

Level 1 – Boosting Your Post

Level 2 – Creating your Ad in the Ads Manager

Tips to get your Ad approved by Facebook

Analyzing the Results

Creating your First Facebook Ad

Facebook Retargeting

What is Facebook Retargeting and Why is Important for you

Creating a Facebook Pixel

Installing the Pixel in WordPress

Installing the Pixel in other websites (non-Wordpress)

Installing the Facebook Pixel on your Website.

Testing the Facebook Pixel

Creating your Audience with the Facebook Pixel

Facebook Pixel Advanced Audience Creation

Message “Your Audience is too small”

Creating a Facebook Ad with the Pixel Audience

Facebook For Local Business

How Facebook Ads Can Help your Local Business to Grow

This is the Plan for your Local Business

Reaching people around your business

Creating your Local Business Facebook Ad

Create a Facebook Ad for your Local Business

Google Adwords

Google Adwords for your Business

How Google Adwords works?

Examples of Google Adwords Ads that we are Creating

Setting up your Adwords Account

Exploring the Adwords Interface

Finding the Best Keywords for your Business with Keyword Planner

Creating a Google Adwords Search Campaign

Selecting your Audience

Choosing your Bid Settings

Creating an Ad Group and Adding Keywords

Finalizing your Google Adwords Ad

Managing your Campaign and Analytics

Creating a YouTube Ad with Google Adwords

Your Next Steps…

Create a Google Adwords Ad

Google Analytics

Set Up Google Analytics

Navigating the Google Analytics Dashboard

Know Your Audience Better with Analytics

User Acquisition and Behavior Flow

See Where Visitors Click on Your Website

User Behavior and Site Speed

Setting Up Goals with Google Analytics

Twitter

Why Twitter and How it can Help your Business

Choosing the Best Username

4 Tips to Choose Your Twitter Handle

Creating your Twitter account

Creating an Outstanding Twitter Profile Page

Adding your Profile and Header Photo

Writing an Optimized Twitter Bio

Write an Optimized Twitter Profile Description

Pin the Most Important Tweet for Your Audience

Connecting with Other Influencers

Twitter Hashtags

Case Study – Growing Your Twitter presence with Jooicer

Adding Twitter buttons to your Website

Adding Twitter Widgets to your Website

Twitter Advertising – Creating your Ads Account

Twitter Advertising – Adding your Payment Method

Twitter Advertising – Creating other Twitter Ads

Twitter Advertising – Promoting a Tweet

Instagram

Why Instagram and How it can Help your Business

Instagram for Business – What’s our Strategy

Create an Instagram for Business Profile

Building a Killer Instagram Profile

Accessing the Ads Manager

Creating your First Instagram Ad

Creating your Instagram Ad inside the App

Create an Instagram Ad!

Important Tips to have a successful Ad campaign

Mistakes People Make on Instagram

Tools to Create Viral Instagram Photos

Create Viral Instagram Photos

Adding Your Logo or Website to your Instagram Photos

Instagram Live Video

Pinterest

Why Pinterest and How it can help your Business

Opening a Pinterest Business Account

Linking Pinterest with Your Website and Getting a Verified Account

Linking Pinterest with Other Social Media Platforms

Optimizing your Pinterest Profile

Creating Boards

Create two Pinterest Boards in your Profile

Using “Secret” Boards

The Powerful Pinterest Notification

Adding Pinterest Chrome Extension

Adding Pinterest to Your Website

Pinterest Ads – Getting Started

Pinterest Ads – The Ads Panel Overview

Pinterest Ads – Creating a Campaign

Pinterest Ads – Creating Pinterest Ads Fast

Pinterest Ads – Analytics

LinkedIn

Welcome to LinkedIn Marketing

Setting up your LinkedIn Profile

Adding Experience, Skills, Accomplishments to your Profile

Adding a Professional Background Photo

Adding Media (video/photos) to your LinkedIn Profile

Changing your LinkedIn URL

Adding Your Website to LinkedIn

Creating Shareable Content on LinkedIn

Case Study: LinkedIn Company Page Examples

Creating a LinkedIn Company Page

Managing your LinkedIn Company Page

Publishing content in your LinkedIn Company Page

Getting $50 Bonus in Ads Credits

LinkedIn Ads Introduction

Creating a LinkedIn Sponsored Content Ad

Waiting for LinkedIn Ad approval

Creating a LinkedIn Text Ads Campaign

Creating a LinkedIn Sponsored InMail Campaign

Quick view at the Campaign Manager

Create an Optimize your LInkedIn Profile

Periscope

What is Periscope

Creating Your Periscope Account

Using your Description as Marketing tool

Using Periscope like a Pro

Live Scope Stats

How Often to Periscope

Ideal Periscope session length

Using Powerful titles in your scopes

Getting feedback from your Audience

Using your scopes in other Channels

Optional equipment that will make your scopes looks professional

Let’s do a Periscope Session

Social Media Live Streaming

Using Different Social Media Streaming to Grow your Business

Basic Equipment for Social Media Streaming

Planning an Irresistible Live Streaming Session

Facebook Live Basics

Running a Facebook Live Session from your Smartphone

Sharing our Facebook Live Session

3 ways to Reuse your Facebook Live Session for Ads or Posts

YouTube Live Basics

Running a YouTube Live From your Smartphone

Instagram Live

Periscope Live

Introduction to OBS Broadcaster software

Setting up your OBS Software

Using OBS Studio Mode

Facebook Live Streaming with OBS

YouTube Live Streaming with OBS

Simultaneous Streaming to Facebook, YouTube and Periscope

Other awesome software for Live Streaming

Let’s do a Social Media Live Streaming Session!

Podcasting

Why Podcasting?

Podcasting Tools

Podcast Hosting with Libsyn

Adding Tags to Your MP3 with ID3 Editor

Getting Your Podcast on iTunes

Validate Your Podcast Feed

Outsourcing Your Podcast Work

Quora

Why Quora?

Find the Right Questions, and Optimize Your Answer

 

Why this course?

Are you on the lookout for a comprehensive digital marketing course to learn and become an expert?

You are in the right place.

Learn the skills given by this course. This will help to

Grow your online business

Get a high paying job in a big corporate.

Help your clients to grow their business.

Almost all of the tools we recommend here are completely free.

 

In addition to all the above,

You get personalized support. Yes we answer your questions

Downloadable checklists that keep you on track.

Downloadable lessons that help take action

Case studies to show the behind the scenes marketing efforts.

 

Get ready to take action.

You learn the strategies first. Then You’ll see us showing you how they have worked in the form of case studies. Then you’ll start implementing them.

 

Who is the target audience?

Business owners, employees or entrepreneurs who want to grow their business using digital marketing.

Anyone who want to work on their own and doesn’t want to waste money paying it to agents.

Take Digital Marketing Course

Not convinced?!? Check out the reviews from students below.

Ultimate Digital Marketing Course-Review-1 Ultimate Digital Marketing Course-Review-2

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